Digital Marketing Strategist
5 days ago
**Job Title:** Digital Marketing Strategist
**Company Overview:** Aimlay Private Limited is a leading organization in the industry, and we are seeking an experienced Digital Marketing Strategist to lead our digital marketing efforts.
**Salary:** ₹1,200,000 - ₹1,500,000 per annum.
**Job Description:
- Develop and implement effective digital marketing strategies to drive lead generation and improve web analytics.
- Manage and optimize Google Ads campaigns to maximize performance and achieve marketing objectives.
- Analyze campaign data and metrics to identify trends, insights, and areas for improvement.
- Monitor ongoing campaigns and make real-time adjustments to optimize performance and ROI.
- Develop and implement tracking mechanisms to measure the effectiveness of digital marketing initiatives.
**Required Skills and Qualifications
Requirements- 5+ years of experience in digital marketing, with a focus on lead generation and web analytics.
- Proven hands-on experience with Google Ads, including campaign setup, optimization, and performance analysis.
- Google AdWords Certification is required.
- Proficiency in using digital marketing tools and platforms, including but not limited to Google Ads, Google Analytics, and other relevant tools.
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