Media Campaign Leader

7 days ago

Alwar, Rajasthan, India beBeeProgrammatic Full time ₹ 15,00,000 - ₹ 25,00,000

About us:

We are a leading global agency network, comprising five leadership brands. Our services and solutions in Media, Customer Experience Management (CXM), and Creative operate worldwide with over 66,000 dedicated employees.

Part of our international network, we help big brands to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, we are the second-biggest Advertising agency network in India.

We partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change.

Role Summary:

Job Title: Programmatic Campaign Manager

Experience: From 2 to 4 years of experience in programmatic campaign management with digital media/ mainstream advertising/ integrated ad agencies.

The role:

As Programmatic Campaign Manager, you will be a strategic partner to our clients, driving campaign performance and identifying growth opportunities. You will lead a team of specialists, ensuring the delivery of exceptional programmatic solutions.

Responsibilities:

  • Lead a team of programmatic specialists, providing guidance and mentorship.
  • Develop and execute client-centric programmatic strategies, focusing on achieving KPIs and driving business growth.
  • Own client communication and relationship management, ensuring clear and consistent updates.
  • Proactively identify and pursue account growth opportunities in partnership with Account Directors.
  • Leverage expertise in DV360 and other DSPs to optimize campaigns and deliver exceptional results.
  • Utilize MMPs and analytics platforms to provide data-driven insights and recommendations.
  • Collaborate with Client Services and other channel teams to ensure seamless campaign execution.
  • Analyze campaign performance data to identify trends and optimize strategies.
  • Ensure adherence to best practices and maintain high standards of quality.
  • Experience in media planning and Programmatic deals is a must.

Qualifications:

  • 2-4 years of experience in programmatic campaign management.
  • Proven experience managing and leading a team.
  • Expert-level knowledge of DV360 and experience with other DSPs.
  • Strong experience with MMPs and analytics tools.
  • Excellent client management and communication skills.
  • Proven ability to develop and execute strategic programmatic plans.
  • Strong analytical and problem-solving skills.
  • Strong Excel and PPT skills.

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