Senior Marketing Campaign Lead

1 day ago

Alwar, Rajasthan, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000
Senior Marketing Campaign Manager

As a seasoned marketing professional, you will be responsible for leading our marketing team in planning and executing high-impact campaigns. Your expertise in content strategy, stakeholder management, and social media growth will drive engagement and deliver measurable business results.

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  • Content Strategy:
    • Develop and implement comprehensive content plans across multiple channels, including emailers, banners, landing pages, SMS, RCS, WhatsApp, social media, video scripts, and broadcasts.
    • Lead the content team in writing, editing, and proof-reading to ensure timely delivery and high-quality communication.
    • Drive continuous improvement in CTRs, engagement, and conversions through data-backed communication strategies.
    • Collaborate with the marketing team on campaign ideation, messaging frameworks, and brand voice consistency.
  • Social Media & Community Building:
    • Manage our brand presence on social platforms (Facebook, Instagram, Twitter, and emerging channels).
    • Drive followership growth, engagement metrics, and ROI from community building in line with company objectives.
    • Implement innovative campaigns to enhance brand visibility and recall.
  • Leadership & Team Development:
    • Build, mentor, and scale a team of copywriters, social media managers, and campaign executives.
    • Ensure smooth cross-functional collaboration between content, design, alliances, and performance marketing teams.
    • Foster a data-driven and creative-first culture within the team.
    Requirements:
    • 5–7 years of experience in campaign management, social media leadership, and professional copywriting (agency or brand side).
    • Strong portfolio of high-impact campaigns, social media growth, and compelling copy.
    • Hands-on experience with marketing and social media tools (Meta Ads Manager, Campaign Manager, Google Ads, Hootsuite, Sprout Social, etc.).
    • Analytical yet creative mindset—able to turn insights into compelling campaigns.
    • Excellent communication, leadership, and project management skills.

We offer a dynamic work environment that fosters innovation and growth. If you are passionate about developing effective marketing strategies and leading high-performing teams, we encourage you to apply for this exciting opportunity.

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