
Digital Campaign Strategist
19 hours ago
As a key member of our team, you will play a pivotal role in overseeing the day-to-day performance of campaigns across various digital platforms.
This position requires an expert level understanding of digital programmatic buying with hands-on experience using demand-side platforms.
- Responsibilities include managing campaigns on Demand Side Platforms (DSPs) through optimization strategies, campaign insights, monitoring, and adjusting pacing.
- Coordinate campaign executions across all regions, serving as primary point of contact with agency and platform stakeholders.
- Collaborate with the team to develop best-in-class solutions based on available technology.
- Oversight of media tracking and analytics setup and implementation.
- Communicate day-to-day format, screen, inventory performance to clients and agencies as needed.
The ideal candidate will have:
- A minimum of 4 to 6 years of relevant experience in managing programmatic campaigns for large clients.
- Expert knowledge of the digital landscape: video, display, social, programmatic, and marketing analytics.
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