Executive Business Development Specialist
2 weeks ago
About Taggd: We are a digital recruitment platform that provides Ready-to-Hire talent to top companies in India. Our innovative approach combines the power of human knowledge and data, enabling us to successfully fulfill talent mandates for over 100 clients and ensuring hiring managers' success for half a million jobs across 14+ sectors.
We aim to connect people with people, companies, and opportunities by filling 1 million jobs through our talent platform by 2025. With a strong focus on B2B SaaS and HR tech, we strive to provide impactful, data-driven talent solutions.
Estimated Salary: ₹25-35 lakhs per annum
Job Description:
The Senior Executive – Demand Generation will play a pivotal role in driving high-quality leads and revenue growth for our B2B SaaS HR platform. This role focuses on developing demand through targeted sales-oriented strategies, nurturing relationships with prospective clients, and maintaining a healthy pipeline of qualified leads for the sales team.
Key Responsibilities:
- Lead Generation: Develop and execute demand generation campaigns via email, , webinars, and digital ads to generate sales-ready leads.
- Sales Collaboration: Partner with sales teams to prioritize leads and ensure smooth handoff for closing.
- Campaign Management: Manage the execution of campaigns, including content creation and outreach strategies.
- Pipeline Management: Track and optimize lead flow and ensure effective qualification and handoff to sales.
- Reporting & Analysis: Analyze campaign performance and share actionable insights to improve lead generation and conversion rates.
- Stakeholder Engagement: Reach out and engage with senior stakeholders at CXO positions at client organizations to drive strategic relationships and business development opportunities.
Qualifications:
- Bachelor's degree in marketing, Business Administration, or a related field.
- 3-5 years of experience in demand generation or sales development, preferably in B2B SaaS or HR tech.
- Proven experience in prospecting, reaching out, and engaging with senior stakeholders, including CXO-level positions, at client organizations.
- Strong understanding of sales processes and lead qualification.
- Experience with digital channels (, email, paid media) and CRM tools (Salesforce, HubSpot).
- Excellent communication and interpersonal skills.
- Results-driven with strong analytical skills.
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