B2B Marketing Specialist
15 hours ago
Company Overview
VisionWay IELTS and Immigration Pvt. Ltd. is a leading immigration consultancy that has been providing exceptional services since 2008. We specialize in helping students pursue their dream of studying abroad in countries like Canada, Australia, the UK, New Zealand, and Europe. Our comprehensive services include IELTS, PTE, and DUOLINGO preparation, backed by a dedicated team of experienced faculties and state-of-the-art facilities.
Job Overview
We are seeking a highly motivated and experienced B2B Marketing professional to play a key role in developing and implementing marketing strategies to promote our immigration consultancy services to businesses. This is a mid-level position requiring 4 to 6 years of experience. The job location is Chandigarh, India, and the employment type is 'Remote'.
Key Qualifications
- Bachelor's degree in Marketing, Business, or a related field
- Proven experience in B2B marketing, preferably in the immigration or education industry
- Strong communication and interpersonal skills
- Excellent project management and organizational abilities
- Proficiency in Microsoft Word and Excel
- Demonstrated leadership skills
- Ability to work independently and remotely
- Creative thinking and problem-solving mindset
- Knowledge of design principles and experience with graphic design software is a plus
Responsibilities
- Develop and implement B2B marketing strategies to promote our immigration consultancy services to businesses
- Identify and target potential B2B clients through various channels including email campaigns, social media, and networking events
- Build and maintain strong relationships with key decision-makers in target businesses
- Create compelling marketing content such as email newsletters, case studies, and sales presentations
- Track and analyze marketing campaign performance and make data-driven recommendations for improvement
- Collaborate with internal teams to ensure consistent branding and messaging across all marketing materials
- Stay up-to-date with industry trends and competitive landscape to identify new marketing opportunities
- Manage marketing budgets and allocate resources effectively
- Provide regular updates and reports on marketing activities to management
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