Email Content Specialist

4 weeks ago

Chandigarh, Chandigarh, India Excelohunt Full time
Excelohunt Job Description

We are seeking a talented Email Content Specialist to join our dynamic team at Excelohunt. This individual will play a crucial role in crafting compelling email content that resonates with our diverse clientele.

Key Responsibilities
  • Email Content Creation: Develop and implement a content strategy that drives engagement and conversion. Craft compelling email copies for promotional, informational, and transactional campaigns.
  • Brand and Audience Understanding: Create and maintain customer personas and target audience profiles. Ensure a deep understanding of the client's brand guidelines and messaging.
  • Content Strategy and Planning: Collaborate with the marketing team to develop and execute content plans. Maintain and update the work calendar to ensure timely delivery of marketing strategies.
  • Scriptwriting for Video Content: Write scripts for loom and promotional videos that complement email campaigns, providing clear direction to designers and video editors.
  • Review and Editing: Refine email texts for clarity, grammatical correctness, and alignment with brand standards. Implement feedback to optimize content.
  • Collaboration and Coordination: Engage with multiple departments, including sales, design, and marketing, to ensure cohesive campaign execution. Assist in the creation of presentation materials.
  • Content Localization and Adaptation: Adapt content for diverse international markets, ensuring cultural and contextual relevance.
Requirements
  • Bachelor's degree in English, Journalism, Marketing, or a related field.
  • Proven experience as a copywriter or in a similar role, with a strong portfolio of work demonstrating creative and effective copywriting across different mediums.
  • Experience in email copywriting, backed by a portfolio showcasing proficiency in B2B, B2C, and cold email strategies.
  • Excellent writing, editing, and proofreading skills, with a keen attention to detail.
  • Ability to think strategically and translate business objectives into compelling content.
  • Strong communication and collaboration skills, with the ability to work effectively in a team environment.
  • Proficiency in using Google Sheets and Google Docs.
What We Offer
  • Hybrid work model.
  • 5 working days.
  • Opportunity to join a team where you can grow and expand your professional experience.
  • Competitive compensation.
  • Working in a creative and enthusiastic international environment.
  • Professional atmosphere, meet creative people.

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