Strategic Digital Marketing Specialist

1 week ago

Dindigul, Tamil Nadu, India beBeeDigital Full time ₹ 9,00,000 - ₹ 12,00,000

Job Overview

About the Role

We are seeking a highly analytical and proactive Digital Campaign Manager to oversee the planning, execution, and optimization of digital advertising campaigns.

  • Key Responsibilities:
    • Plan, set up, and execute campaigns across programmatic platforms, mobile UA channels, and other digital advertising platforms.
    • Monitor campaign performance on a daily basis, ensuring KPIs (CTR, CPI, CPA, ROI) are being met.
    • Optimize campaigns to improve delivery, scale, and efficiency.
    • Prepare and share detailed performance reports with insights and recommendations.
    • Collaborate with Account Managers to ensure smooth communication with advertisers.
    • Troubleshoot tracking, delivery, or pacing issues promptly.
    • Stay updated with industry trends, platform updates, and best practices.
    • Work closely with internal teams (sales, account management, analytics) to drive campaign success.
  • Requirements:
    • 1–3 years of experience in campaign management (Programmatic / UA / Digital Advertising).
    • Strong analytical skills and experience with campaign reporting and optimization.
    • Hands-on experience with ad platforms (DSPs, Google Ads, Facebook Ads, MMPs like AppsFlyer/Firebase/Adjust).
    • Proficiency in Excel/Google Sheets for reporting and analysis.
    • Ability to multitask and manage multiple campaigns simultaneously.
    • Strong problem-solving skills with a proactive approach.
    • Excellent communication and collaboration abilities.

Role Expectations

About Us

We are a performance-driven digital marketing agency helping brands achieve scale through innovative user acquisition, programmatic solutions, and data-driven campaigns. We partner with advertisers to ensure measurable results and sustainable growth.

We are looking for a detail-oriented individual to join our team as a Digital Campaign Manager.

Our ideal candidate should be able to translate client objectives into high-performing campaigns.

The selected candidate will have the opportunity to work closely with our internal teams to drive campaign success.

We value strong analytical skills, hands-on experience with ad platforms, and proficiency in Excel/Google Sheets for reporting and analysis.

As a member of our team, you will have the chance to grow professionally and develop your skills in a dynamic environment.

Apply now and take the first step towards a rewarding career as a Digital Campaign Manager

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