Senior Institutional Sales Manager

3 days ago


Chennai, Tamil Nadu, India Saaki Argus & Averil Consulting Full time

About Us:

Saaki Argus & Averil Consulting is a professional services firm that helps companies grow through strategic partnerships.

Job Title: Senior Institutional Sales Manager

We are currently seeking a highly motivated and experienced Senior Institutional Sales Manager to join our team in India.

Key Responsibilities:

1. Account Management & Business Development

  • Manage and nurture relationships with key institutional clients across PAN India to ensure high customer satisfaction.
  • Develop new business opportunities by identifying potential institutional clients, including hotels, hospitals, corporates, and educational institutions.
  • Conduct negotiations for contracts, pricing, and service-level agreements (SLAs) with institutional buyers.
  • Drive business growth by introducing new product lines and ensuring existing product penetration in accounts.

2. Sales Strategy & Execution

  • Create and implement tailored sales strategies for the institutional channel aligned with overall business objectives.
  • Achieve monthly, quarterly, and annual sales targets for institutional accounts.
  • Track and monitor key sales metrics, such as sales volume, revenue, and profitability, to ensure targets are met.
  • Collaborate with internal teams (marketing, supply chain, finance) to ensure smooth order processing, timely delivery, and alignment on promotional strategies.

3. Customer Relationship Management

  • Build and maintain strong relationships with key decision-makers within institutional accounts.
  • Conduct regular meetings and reviews with clients to address issues, evaluate performance, and identify future growth opportunities.
  • Ensure products receive prominent shelf placement and are well represented within client locations.

4. Promotions, Merchandising & Brand Visibility

  • Develop and execute in-store and on-premises visibility plans to ensure effective placement of products in client locations.
  • Work with marketing teams to develop promotional strategies and customized offers for key accounts.
  • Ensure institutional partners are equipped with necessary marketing materials, promotions, and merchandising to drive product awareness.

5. Market Insights & Reporting

  • Provide regular updates and reports to senior management on sales performance, client feedback, and market dynamics.
  • Analyze market trends, competitor activities, and consumer behavior to recommend adjustments in strategy.
  • Maintain a detailed database of all institutional clients, including business activities, commercial details, and client profiles.

Remote Work:

No


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