Business Development Research Coordinator

7 days ago


Mumbai, Maharashtra, India Work Store Limited Full time

We are seeking a talented Business Development Research Coordinator to join our marketing team at Work Store Limited. This role is ideal for someone who is passionate about product research, has a keen interest in exploring adjacent market areas, and is eager to contribute to the growth and development of exclusive brands in the B2B sector.

Key Responsibilities:

  • Product Research:
    • Conduct comprehensive research on existing and emerging products in the stationary, cleaning, gifting, and capital expenditure sectors.
    • Analyze B2B market trends and consumer preferences to identify potential opportunities and challenges.
  • Adjacent Area Research:
    • Investigate adjacent market areas to identify trends, opportunities, and potential partnerships.
    • Provide insights into how these areas can complement and enhance our current product offerings.
  • Competitive Analysis:
    • Perform comparative analysis on similar products in the market.
    • Gather and analyze data on competitors' strategies, pricing, and market presence.
  • Brand Analysis:
    • Study our exclusive brand partnerships and propose strategies for leveraging these relationships in the B2B sector.
    • Assist in the development of marketing strategies to enhance brand visibility and market reach.
  • Reporting and Presentation:
    • Prepare comprehensive reports and presentations on research findings.
    • Presentation of insights and recommendations to the marketing team and senior management.

Requirements:

  • Bachelor's or Master's degree in Marketing, Business, Market Research, or a related field.
  • Strong analytical skills and proficiency in data analysis.
  • Excellent verbal and written communication skills.
  • Prior experience in market research or a related field is a plus.

Estimated Salary: £25,000 - £35,000 per annum



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