Chief Consumer Engagement Director

1 day ago


GTB Nager, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 25,00,000
Job Overview

The Customer Marketing Manager plays a pivotal role in driving sales and marketing strategies across various channels. As a key member of the team, you will be responsible for developing and executing overall business strategies to drive growth and customer engagement.

  • Drive channel performance improvement by analyzing data, identifying areas for enhancement, and implementing remedial actions.
  • Lead cross-functional teams including brand, sales, KAM, supply chain, and finance to develop and execute strategic plans.
  • Develop and implement Open Format Outlet strategies to boost sales and enhance customer experience.
Demand Planning and Promo Management
  • Establish robust forecasting processes based on inputs and constraints to ensure accurate stock availability and meet demand.
  • Collaborate with the Supply Chain team to ensure timely delivery and plan adherence.
Merchandising Strategies
  • Work closely with brand teams to design in-store execution plans and annual activity calendars.
  • Partner with the In-Store Merchandising team to drive in-store strategies and activities.
Qualifications and Requirements
  • MBA or equivalent from a reputable institution.
  • 4-6 years of experience in Modern Trade, preferably in FMCG.

We value diversity and inclusion and are an equal opportunity employer committed to promoting equal opportunities for all members of our team.


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