Strategic Customer Engagement Manager

2 days ago

Bengaluru, Karnataka, India beBeeCustomerEngagement Full time ₹ 30,00,000 - ₹ 60,00,000
Job Title

A key role for a CRM expert to develop and execute customer engagement strategies, drive team performance, and oversee the implementation of CRM systems.

  • C RM Strategy & Implementation:

Develop and execute CRM strategies aligned with business objectives, focusing on customer retention, growth, and loyalty. This involves analyzing market trends, identifying opportunities, and developing tailored solutions.

Team Leadership:

Manage, mentor, and motivate a team of CRM specialists, ensuring their professional development and fostering a collaborative environment. Effective leadership is crucial in driving team performance and delivering results.

System Management:

Oversee the configuration, customization, and integration of the CRM system, ensuring optimal performance and data integrity. This requires strong technical skills and attention to detail.

Data Analysis & Reporting:

Analyze customer data, identify trends, and generate reports to measure campaign effectiveness and inform decision-making. Data-driven insights are critical in making informed business decisions.

Cross-functional Collaboration:

Collaborate with marketing, sales, and customer support teams to align CRM strategies and ensure a consistent customer experience. Strong communication and interpersonal skills are essential in this role.

Training & Support:

Provide training and support to CRM users, ensuring effective adoption and utilization of the system. This involves creating engaging training materials and providing ongoing support to ensure user satisfaction.

Staying Updated:

Stay informed about CRM technology trends and best practices to recommend innovative solutions and improvements. Staying up-to-date with industry developments is critical in remaining competitive.

Performance Monitoring:

Monitor and analyze CRM performance metrics, making data-driven recommendations for improvement. Regular monitoring and analysis are essential in identifying areas for improvement.

Issue Resolution:

Address and resolve CRM-related issues, ensuring smooth operation and user satisfaction. Prompt issue resolution is critical in minimizing downtime and maximizing productivity.

Required skills include proficiency in CRM platforms, data management, reporting, leadership, communication, analytical thinking, strategic thinking, project management, and business acumen. A degree in a related field and 3+ years of experience in CRM or a related field are preferred.

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