Social Media Community Builder
7 days ago
Mirchi is seeking a highly skilled Social Media Community Builder to lead our social media strategy and build a strong online presence.
About the Role:- We are looking for someone with 6-8 years of experience in entertainment media, preferably in social marketing or digital communications agencies
- You will be responsible for developing a robust social media strategy to boost following and visibility across various platforms
- Your role will include identifying key cohorts of audiences and devising strategies to grow and scale these groups
- You will also manage and oversee the creation of high-quality content for social media platforms
- In addition, you will lead the visual look and feel of each platform, tone of voice, and daily editorial optimization
- Develop a comprehensive social media strategy to enhance brand awareness and engagement
- Identify and define key performance indicators (KPIs) and monitor them regularly
- Create a monthly social media calendar with relevant special days, hashtags, and occasion-specific campaigns
- Measure and analyze performance metrics to optimize social media campaigns
- Run ad campaigns on social media platforms and optimize them for better results
- Prepare and submit regular reports to stakeholders, covering performance, reach, engagement, and return on investment (ROI)
- Stay up-to-date with the latest trends, hashtags, and developments on social media and use this knowledge to create engaging content
- Strong strategic thinking and consulting skills
- Excellent communication and collaboration skills
- Ability to work independently and as part of a cross-functional team
- Proven track record of managing social media, building online communities, and running successful ad campaigns
- A competitive salary of $80,000 - $110,000 per annum, depending on experience
- A dynamic and supportive work environment
- The opportunity to work with a talented team and contribute to the growth of Mirchi's social media presence
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