Digital Marketing Specialist

1 month ago

Delhi, Delhi, India M&C Saatchi Performance Full time

Company Overview

We are a forward-thinking performance marketing agency with a presence in ten offices across four continents. Our mobile-native legacy positions us at the forefront of the hyperconnected age, while our data-centric approach ensures we remain industry leaders.

About the Role

We are seeking a curious and analytical individual who thrives in a fast-paced environment and can balance creativity with data-driven decision-making. As a Digital Marketing Specialist - Performance Campaigns, you will lead and manage campaigns across Social platforms (Facebook, Snapchat, Instagram, etc.) and Search (Google Ads, Apple Search Ads, etc.) to deliver results aligned with client objectives and key performance indicators (KPIs).

Key Responsibilities

  • Collaborate with the planning team on campaign media plans and responses to client briefs;
  • Plan and propose media channels and campaign types to achieve objectives;
  • Manage client communications regarding campaign updates;
  • Support the team director with new business development opportunities;
  • Empower direct reports to ensure smooth operations in terms of ad operations and optimizations;
  • Train and guide junior team members;
  • Maintain up-to-date knowledge of best practices, strategies, offerings in paid Search & Social media, competitive landscape, and emerging opportunities.

Requirements

To be successful in this role, you will need:

  • A Bachelor's Degree preferably;
  • At least 3-4 years of experience managing Paid Social & Search campaigns (Facebook, Google Ads, Twitter Ads, etc.);
  • At least 2 years' experience in client servicing and relationship management;
  • At least 2 years' experience managing a team;
  • Preferably, experience in app marketing, handling or managing international accounts/client;
  • Good knowledge of Google Analytics;
  • Intermediate/advanced Excel skills;
  • A love for data and an ability to analyze vast amounts of data with exceptional attention to detail;
  • The capacity to think outside the box to offer innovative solutions to clients;
  • Excellent written and verbal communication skills;
  • Script Knowledge is a plus.

What You Can Expect

Working at M&C Saatchi Performance offers the opportunity to push the boundaries of digital marketing, test new ideas, and learn from experienced professionals. You can expect:

  • Experience working on regional campaigns across various client verticals;
  • Experience working on digital advertising campaigns for large, global brands;
  • Experience working with a dynamic team in an agency environment;
  • Insight into the M&C Saatchi Group.

Salary Information

The estimated salary range for this position is $65,000-$90,000 per annum, based on location and relevant experience. This figure is subject to negotiation and may vary depending on individual circumstances.

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