Lead Lifestyle Category Developer

5 days ago


Palakkad, Kerala, India beBeeCategory Full time ₹ 22,00,000

We are currently seeking a skilled Category Growth Specialist to lead the expansion of our lifestyle categories through strategic brand partnerships, informed assortment planning, and proactive business development.

Key Responsibilities:
  • Brand Management & Partnerships
    • Identify and onboard homegrown and established lifestyle brands to drive growth and innovation.
    • Negotiate mutually beneficial deals, enhancing visibility and margins.
  • Category Development
    • Develop and execute category strategies aligned with our business objectives.
    • Create and manage assortment plans to ensure high on-shelf availability.
    • Monitor consumer and market trends to curate relevant product selections.
  • Business Growth & Profitability
    • Drive revenue and margin growth through pricing, promotions, and forecasting expertise.
    • Boost GMV growth through targeted campaigns, activations, and seasonal events.
    • Stay ahead of competitors and market trends to identify new growth opportunities.
  • Cross-functional Collaboration
    • Work closely with sourcing, design, supply chain, technology, finance, and marketing teams.
    • Share insights on customer journeys, merchandising, and platform improvements.
    Required Skills & Qualifications:

A minimum of 5-8 years of experience in category management, brand partnerships, or business development, preferably in lifestyle, fashion, accessories, or e-commerce.

Proven track record in vendor negotiations, assortment planning, and sales forecasting.

Strong commercial acumen, analytical skills, and proficiency in Excel, Power BI, Tableau, or Mixpanel.

Excellent communication, presentation, and relationship management skills.

Ability to manage multiple brands and stakeholders effectively.



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