Director of Revenue Growth Strategies

2 weeks ago

Mumbai, Maharashtra, India Accor Full time
Director of Revenue Growth Strategies Job Description

Accor is seeking a highly skilled Director of Revenue Growth Strategies to lead our hotel's Commercial Strategy team in determining strategic vision and driving revenue growth. The ideal candidate will establish goals and implement tactical efforts to promote revenue generation among key customer segments and revenue centers, supporting the hotel's brand positioning and image.

Key Responsibilities:

  • Lead strategic planning and collaborate with all hotel profit generation teams to actively seek opportunities to drive incremental profit for Rooms, Restaurants, Spas, and other revenue streams.
  • Effectively communicate a compelling Total Hotel Profit Optimization vision to all relevant property leaders, fostering a Revenue Management Culture within the revenue generating departments of the hotel and teaching RM concepts to team members.
  • Leverage Revenue Management analytics, technologies, processes, tools, and training programs to optimize hotel profits.
  • Create short- and long-term forecasts to inform pricing and yielding tactics.
  • Participate in the annual budget process and produce long-term projections as required.
  • Actively participate in ownership conversations and presentations.
  • Monitor relevant economic, market, and competitive set indicators to derive insight-led profit generation strategies.
  • Chair and prepare materials for the weekly Revenue Management Meetings, adhering to Brand guidelines.
  • Maximize room revenue contribution through a thorough understanding of all booking channels and management of inventory and rate.
  • Optimize pricing, promotions, and availability strategies to target the most profitable customer segments and maximize profits.
  • Direct and manage all channel distribution strategies, ensuring a high Distribution health score for the hotel.
  • Collaborate with the Marketing team to execute, measure, evaluate, and improve digital marketing efforts in support of the hotel's strategic marketing plans, working within established budgets.
  • Optimize opportunities to drive incremental revenues through upsell programs in all booking channels.
  • System owner for RMS, CRS (ORS and TARS), Rate shopping system, TravelCLICK products, and hotel-specific platforms, ensuring data quality and system hygiene in accordance with Accor standards, recommendations, and procedures.
  • Oversee content management in all electronic channels, liaise with the hotel Marketing team to ensure regular updates of images and descriptions of the hotel, room brands, outlets, and services.
  • Oversee relationships with GRC and Distribution services teams.
  • Maintain relationships with local market competitors to stay informed of trends and news.
  • Motivate, lead, coach, and manage all aspects of team members' performance towards achieving exceptional guest service and employee satisfaction results.

Qualifications:

  • Strong communication skills, both verbal and written.
  • Dynamic can-do attitude.
  • Strong analytical skills and attention to detail.
  • Presents a professional and polished appearance.
  • Effectively deals with guests and other team members.
  • Previous reservation experience is highly preferred.
  • Experience with Ideas G3 RMS, Opera PMS, Passkey, Delphi, or Opera Sales and Catering is preferred.
  • Possesses the trait of being organized and multi-tasking.
  • Ability to complete work within given deadlines.
  • Maintains confidentiality of proprietary information and protects company assets.

Physical Demands:

  • This position requires the ability to focus attention on guest needs, remaining calm and courteous. Occasional standing, walking, lifting, and carrying up to 20 lbs.
  • Performs other reasonable job duties as requested.

Required Education and Experience:

  • Bachelor's degree in Hotel Management, Accounting, Finance, or Mathematic is preferred.
  • Minimum 2 years of Revenue Management experience.

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