Senior Audience Growth Strategist

2 days ago

Aurangabad, Maharashtra, India beBeeAudienceAcquisition Full time ₹ 80,00,000 - ₹ 1,20,00,000
Dynamic Senior Operations Manager

We are seeking a highly skilled leader to drive our audience acquisition and event management strategies forward. This senior role requires strong operational leadership, strategic vision, and expertise in driving attendance growth, managing complex event operations, and building long-term client and partner engagement.

Audience Acquisition & Event Marketing:

  • Develop and execute audience acquisition strategies for online & offline events, conferences, and campaigns across industries.
  • Leverage multi-channel outreach (email/SMS campaigns, social media, tele-calling, affiliates, and database marketing) to maximize attendance and engagement.
  • Build and maintain high-quality B2B databases, ensuring accurate targeting and segmentation for campaigns.
  • Drive consistent audience growth, with measurable improvement in attendee conversion and retention.

Event & Campaign Operations:

  • Lead end-to-end execution of multiple events simultaneously, from planning to delivery.
  • Collaborate with business teams, vendors, and partners to ensure smooth event operations and logistics.
  • Oversee budget optimization and vendor negotiations to maximize ROI.
  • Implement data-driven strategies to track and measure event success (ROI, conversion, customer engagement).

Stakeholder & Client Management:

  • Manage senior client relationships, ensuring impeccable service delivery and resolution of escalations.
  • Partner with sponsors, partners, and CXO-level executives to build strategic alliances and long-term engagement.
  • Align with internal cross-functional teams (sales, marketing, creative, tech) to ensure project objectives are met.

Leadership & Team Development:

  • Lead and mentor a high-performing team of managers, analysts, and operations professionals.
  • Define KRAs, monitor performance, and ensure structured training and skill development.
  • Foster a collaborative and high-performance culture, ensuring employee growth and retention.

The ideal candidate will have 12+ years of experience in audience acquisition, event operations, campaign management, and stakeholder engagement, with a proven track record of driving audience acquisition for large-scale conferences, webinars, forums, or brand campaigns. Required skills include multi-channel marketing, P&L management, budget optimization, ROI tracking, exceptional leadership, team management, stakeholder engagement, analytical ability, CRM tools, data analytics, reporting dashboards, communication, negotiation, and problem-solving abilities.

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