Digital Marketing Strategist

2 weeks ago


Bagalur, India Blufig Digital Private Limited Full time

Performance Marketing Role at Blufig Digital Private Limited

As a key member of our team, you will be responsible for designing, executing, and managing paid acquisition campaigns to drive growth for our clients. You will analyze data to gain insights and inform decisions across all acquisition channels.

Campaign Management

  • Build and manage paid acquisition campaigns across various channels, including social, SEM, and display.
  • Analyze and optimize campaign performance using data-driven insights and strategy.

Data Analysis and Visualization

  • Identify marketing performance issues and pinpoint root causes using analytics tools like Google Analytics and Google Tag Manager.
  • Effectively communicate complex analyses by developing easy-to-use reporting or visualization dashboards.

Team Collaboration and Communication

  • Work with creative and marketing teams to test strategies and innovation.
  • Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.

Requirements

  • Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels.
  • Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
  • At least 4 years of relevant experience in performance marketing.

About Us

Blufig Digital Private Limited is a leading digital marketing agency committed to delivering exceptional results for our clients. We are looking for talented professionals to join our team and contribute to our success.



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