Growth Optimization Expert

13 hours ago

Mysore, Karnataka, India beBeeConversion Full time ₹ 1,80,00,000 - ₹ 2,40,00,000
Optimization Specialist

At our company, we are seeking a highly skilled Optimization Specialist to join our team. As an Optimization Specialist, you will be responsible for developing and implementing strategies to improve the conversion rates from our website and marketing campaigns across different paid and organic channels.

  • Develop and implement end-to-end strategies to optimize website and marketing campaigns.
  • Analyze and address friction points on a prospect's path to conversion.
  • Design experiment hypotheses using both qualitative and quantitative sources.
  • Establish and maintain a clear backlog, and defining the optimization roadmap that will impact conversions, user engagement, and other KPIs.
  • Work closely with stakeholders and collaborate with cross-functional teams to plan and execute experiments.
  • Continuously monitor, document, and report key performance indicators (KPIs) and insights to stakeholders.
  • Recommend improvements, refine and iterate tests based on data.

The ideal candidate would have at least 2-3 years of experience in B2B SaaS marketing teams, with a focus on conversation optimization and growth marketing efforts.

Key qualifications include:

  • Experience in running and analyzing A/B, split, and multivariate tests end-to-end.
  • Strong understanding of conversion copywriting, user experience, and web design principles.
  • Proficiency in data and customer analytics principles and tools including but not limited to Google Analytics, HubSpot, MixPanel, and data visualization tools like Looker Studio.
  • Ability to work with cross-functional technical teams on website tracking and troubleshooting.
  • Experience working in a fast-paced, dynamic work environment.
  • Excellent oral/written communication and collaboration skills.

Why join us?

  • Complete transparency on strategy, business metrics, key performance indicators, and major initiatives.
  • No micromanagement: Own up your work and be accountable without supervision.
  • Great team: Work with a diverse team from world-class organizations.
  • Personal growth: Design a personal learning plan and utilize resources to achieve goals.

What we believe in:

  • Customer Obsession: We put customers first while making decisions.
  • Ownership: We take ownership of areas that we're working on.
  • Relentlessness: When it comes to creation & innovation, we stop at nothing.
  • Nimbleness: We respond rapidly to changing circumstances and customer needs.
  • Collaboration: Our collaboration efforts extend to partners, customers, and internal teams.

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