Programmatic Growth Campaign Specialist

5 days ago


Gurgaon, Haryana, India mDSP Full time
Company Overview

mDSP is a cutting-edge mobile DSP that empowers businesses to achieve their growth objectives through advanced campaign strategies.


Job Description

We are seeking an outstanding Analyst/Sr. Analyst (Programmatic Campaign Management) to join our mDSP Growth team. The successful candidate will be responsible for planning, executing, and optimizing mobile marketing campaigns using mDSP's proprietary ML programmatic tools.


Main Responsibilities
  1. Collaborate with the Customer Success Manager to understand customers' business goals and ensure mDSP campaigns align with those objectives.
  2. Design and implement data-driven strategies to retain and grow customers.
  3. Provide regular feedback on campaign performance and actionable recommendations to the Customer Success Manager.
  4. Analyze data to identify key trends, opportunities, and challenges, and develop insights to inform business decisions.
  5. Troubleshoot level-1 technical issues and work cross-functionally with revenue and technical teams to ensure optimal campaign outcomes.

Benefits

The ideal candidate will have experience working with advertisers, DSPs, or similar platforms, and possess strong analytical and problem-solving skills. If you're looking for a challenging opportunity to apply your expertise and learn from industry leaders, we encourage you to apply.



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