Programmatic Advertising Specialist
1 week ago
We're looking for an ambitious Growth Analyst to join our team As a key member of our growth team, you'll have the opportunity to develop and execute advanced growth strategies, leveraging machine learning-powered programmatic tools to deliver outstanding results for our customers.
About the Role
The Growth team at mDSP is responsible for driving growth through advanced marketing strategies, focusing on key campaign components such as audiences, creatives, and more. We work closely with Sales/CS to operate the business and execute each campaign, utilizing our technology to drive success for our customers.
Responsibilities
- Develop and execute advanced growth strategies using mDSP's ML programmatic tools.
- Analyze campaign performance and provide actionable recommendations for business decisions.
- Collaborate with Customer Success Managers to understand customer goals and objectives.
- Extract and analyze data to create actionable insights for business optimization.
- Identify and troubleshoot level-1 technical issues, working cross-functionally with revenue and technical teams.
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