Programmatic Performance Campaign Management

4 days ago


Gurgaon, Haryana, India mDSP Full time

Position: Analyst/Sr. Analyst (Programmatic Campaign Management)

We are seeking an outstanding Analyst/Sr. Analyst to join our mDSP Growth team.

The team is responsible for developing and executing advanced growth strategies to help mobile companies achieve their goals by iterating and conducting A/B experiments on key campaign components such as audiences, creatives, and more.

This team works closely with Sales/CS team, operating the business and executing each campaign by leveraging our technology in the best possible way.

Key Responsibilities:
  • Plan, execute, and optimize mobile marketing campaigns using mDSP's ML programmatic tools.
  • Collaborate with Customer Success Manager to understand customers' business goals and ensure mDSP campaigns align with those.
  • Provide regular feedback on campaign performance and key actionables to communicate to customers.
  • Extract and analyze data, creating actionable recommendations for business decisions.
  • Troubleshoot technical problems and work cross-functionally with revenue and technical teams to ensure proper campaign management outcome.
Requirements:
  • Bachelor's degree in Administration, Marketing, Economics, Engineering, or related field.
  • 1-4 years of experience in growth or performance marketing, running mobile/performance campaigns is a plus.
  • Advanced level of English.
  • Comfortable with Excel.
  • Hands-on approach, time management, organizational, and communication skills.
  • Strong attention to detail, analytical background, and proactive teamwork.
About Us:

mDSP is an intelligent programmatic platform designed to fuel full-funnel business growth across iOS and Android platforms.

The platform offers holistic mobile marketing solutions to acquire and retarget audiences and prioritize incremental lift.



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