Head of Music Marketing Specialist
3 weeks ago
The Head of Music Marketing is a key role within the Culture Marketing team at Red Bull, responsible for spearheading the company's music marketing vertical. This position demands a deep understanding of the music industry, exceptional leadership capabilities, and a proven track record in crafting and executing innovative marketing strategies.
Key Responsibilities1. Market Insights and Research
The successful candidate will be responsible for analyzing and interpreting music trends across the country, identifying key opportunities for Red Bull's involvement in the core scene and mainstream awareness.
2. Building Brand Presence & Relevance in Music
This role will involve leading the execution of key music projects aligned with the company's strategy, developing comprehensive 360-degree marketing plans to maximize brand visibility and engagement in targeted markets.
3. Industry Relationships
The Head of Music Marketing will be responsible for building and nurturing strong relationships with artists and industry stakeholders, positioning Red Bull as a trusted partner in their creative journeys.
4. Business Planning and Budget Management
This role will involve collaborating with the National Culture Manager to lead and implement an annual music marketing business plan, preparing the annual budget for music projects, and implementing robust tracking systems for project and budget management.
5. Innovative Marketing Initiatives
The successful candidate will be responsible for conceptualizing and launching innovative marketing campaigns that showcase Red Bull's commitment to music and culture, using a mix of traditional and digital platforms to amplify reach.
QualificationsThe ideal candidate will have a recognized post-graduation course in marketing/music marketing, 7-8 years' work experience in the music marketing business, and a passion for music and marketing. They will be analytical-minded and creative, with strong communication and interpersonal skills.
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Head of Music Marketing Strategist
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Mumbai, Maharashtra, India Red Bull Full timeJob DescriptionThe Head of Music Marketing is a key role within the Culture Marketing team at Red Bull, responsible for spearheading the company's music marketing vertical. This position demands a deep understanding of the music industry, exceptional leadership capabilities, and a proven track record in crafting and executing innovative marketing...
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