Strategic Enterprise Marketing Professional

6 days ago

Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 35,00,000
Enterprise Marketing Manager

This role requires a marketing professional with expertise in developing and executing comprehensive marketing strategies for enterprise clients.

  • Main Responsibilities:
    • Develop Engaging Content: Create compelling narratives, industry reports, white papers, case studies, and CXO decks to capture the attention of enterprise buyers.
    • Drive Full-Funnel Campaigns: Plan and execute integrated B2B campaigns across digital channels to build pipeline and brand awareness.
    • Run Targeted ABM Programs: Build and execute account-based marketing campaigns focused on high-value enterprise accounts and industry-specific verticals.
    • Manage Marketing Operations: Optimize campaign delivery, lead management, and reporting using marketing automation tools and CRM systems.
    • Deliver Sales Enablement: Create high-impact content for sales industry decks, playbooks, and objection handlers.
    • Define Go-to-Market Strategy: Collaborate with product and sales teams to shape GTM plans and launch campaigns for priority enterprise offerings.
    • Track & Report Performance: Analyze campaign metrics (MQLs, SQLs, ROAS, pipeline) and present actionable insights to leadership.
    • Lead CXO Events & Thought Leadership: Organize webinars, roundtables, and flagship events to position Great Learning as a trusted advisor to enterprise clients.

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