Senior Digital Marketing Lead

1 day ago


Mumbai, Maharashtra, India beBeeDigitalMarketing Full time ₹ 15,00,000 - ₹ 25,00,000

Senior Digital Marketing Lead

We are seeking a highly skilled Senior Digital Marketing Lead to drive our digital marketing initiatives and boost customer acquisition for personal loans. The ideal candidate will have 4+ years of experience in the financial services industry, with expertise in acquiring customers through performance marketing.

Key Responsibilities:

  • Oversight of end-to-end performance marketing campaigns
  • Planning, execution, and optimization of digital marketing initiatives, including social media marketing, search engine marketing, email marketing, affiliates, and display advertising campaigns
  • Performance measurement and reporting, focusing on key metrics such as ROI and KPIs
  • Spend optimization based on trend insights
  • New growth strategies development


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