Salesforce Marketing Cloud Specialist

1 day ago

Kanpur, Uttar Pradesh, India beBeeMarketer Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

Job Title: Salesforce Marketing Cloud Specialist

Salesforce Marketing Cloud is a cutting-edge platform that enables businesses to create personalized customer experiences. We are seeking an expert who can leverage this technology to drive engagement and deliver measurable business impact.

The ideal candidate will have hands-on experience in developing, configuring, and deploying solutions in Salesforce Marketing Cloud, including Journey Builder, Email Studio, Automation Studio, and Mobile Studio. They will be responsible for implementing personalization and dynamic content strategies using Salesforce Personalization/Interaction Studio or equivalent personalization tools.

Key Responsibilities include:

  • Developing and optimizing customer journeys, triggered campaigns, and cross-channel automations to drive customer engagement
  • Collaborating with marketing, CRM, and technology teams to translate business requirements into scalable SFMC solutions
  • Integrating SFMC with Salesforce Sales/Service Cloud and other enterprise systems through APIs and connectors

Required Skills and Qualifications:

Experience: We are looking for individuals with 3-4 years of hands-on experience in Salesforce Marketing Cloud development.

Technical Skills:

  • Journey Builder
  • Email Studio
  • Automation Studio
  • Mobile Studio
  • Personalization platforms (Salesforce Personalization/Interaction Studio preferred)

Additional Requirements:

Strong problem-solving skills and ability to work in a fast-paced environment.

Benefits:

This role offers the opportunity to work with a cutting-edge platform and contribute to driving business growth. If you are passionate about leveraging technology to deliver exceptional customer experiences, we encourage you to apply.

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