Executive Franchise Development Lead

1 day ago

Salem, Tamil Nadu, India beBeeArea Full time ₹ 1,00,00,000 - ₹ 1,50,00,000

Job Overview

The Area General Manager plays a pivotal role in expanding the franchise network across designated regions.

This key position is responsible for identifying potential cities, strategizing franchise expansion and ensuring successful onboarding of franchise partners.


Required Skills and Qualifications:
  • 6-8 years of experience in business development, franchise operations or sales.
  • Bachelor's Degree in Business, Marketing, or a related field (MBA preferred).
  • Proven track record in lead generation, partner onboarding, and target achievement.
  • Strong leadership and team management skills.
  • Excellent communication, negotiation, and interpersonal abilities.
  • Willingness to travel extensively to meet prospects and explore new markets.

Responsibilities:Market Identification & Strategy:
  • Collaborate with the regional manager to identify high-potential cities for franchise expansion.
  • Conduct detailed market research to analyze building material data and identify key growth opportunities.

Team Management & Collaboration:
  • Manage and work closely with assigned team members to collect, analyze and call leads from potential areas.
  • Provide guidance, training and support to ensure alignment with franchise selection criteria.

Lead Generation & Meetings:
  • Scrutinize and shortlist potential franchise profiles that align with standards.
  • Oversee the scheduling and alignment of meetings with interested prospects in target areas.

Area Visits & Prospect Engagement:
  • Plan and execute weekly visits to potential franchise areas to understand market dynamics and strengthen connections.
  • Personally pitch franchise model to prospective partners, generating interest and driving conversions.

Franchise Conversion & Onboarding:
  • Facilitate the onboarding process by converting the right profiles into franchise partners.
  • Ensure all necessary steps are completed to make new franchises operational and live within set timelines.

Performance Management:
  • Achieve franchise onboarding targets and ensure KPIs are met consistently.
  • Regularly monitor progress and take corrective actions to address any challenges in franchise conversion.

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