Senior Digital Marketing Specialist

2 days ago


Mumbai, Maharashtra, India beBeeDigital Full time ₹ 18,00,000 - ₹ 25,00,000

Role Summary: A Senior Digital Marketing Specialist is needed to lead the development and execution of data-driven marketing campaigns across multiple platforms. This role requires strategic thinking, strong analytical skills, and the ability to manage complex budgets.

Key Responsibilities
  • Campaign Development: Develop and execute scalable PPC and Paid Social campaigns to drive growth across international markets.
  • Budget Management: Manage significant advertising budgets across various paid platforms.
  • Data Analysis: Conduct in-depth data analysis to refine targeting, improve efficiency, and maximize ROI.
  • Collaboration: Collaborate with creative, analytics, and client teams to align campaigns with business objectives.
Requirements:
  • Experience: At least 5 years' experience in PPC and Paid Social campaign management.
  • Scaling: Proven success in scaling large-budget, multi-market campaigns.
  • Technical Skills: Advanced understanding of attribution models, conversion tracking, and optimisation techniques.


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