Strategic Marketing Lead

3 days ago

Noida, Uttar Pradesh, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000

Are you a marketing professional looking for a new challenge?

">Job Description:

We are seeking an experienced Marketing Manager to join our team. As a key member of the marketing department, you will play a vital role in developing and executing tailored marketing strategies to promote solutions and services within the Environmental Monitoring and Industrial Automation sectors.

  • Develop and execute customized marketing strategies aligned with industry trends and client needs within the Environmental Monitoring and Industrial Automation sectors.
  • Create compelling content across various channels, including blog posts, social media, email newsletters, and marketing collateral, demonstrating expertise and solutions' value within the industry context.
  • Oversee social media accounts, engaging with industry professionals and showcasing thought leadership and innovative solutions.
  • Collaborate with the sales team to develop marketing materials supporting lead generation efforts, showcasing industry-specific expertise and client success stories.
  • Plan and coordinate industry-specific events, webinars, and promotional activities to enhance brand awareness and foster community engagement within the sector.
  • Stay abreast of industry trends, regulatory changes, and emerging technologies, identifying opportunities for innovative marketing tactics and solution enhancements.
  • Manage relationships with industry partners, associations, and government institutions, leveraging strategic alliances to amplify market presence and industry influence.
  • Lead and mentor a team of marketing professionals, fostering a culture of continuous learning and innovation within the Environmental Monitoring and Industrial Automation sectors.
Qualifications:
  • Bachelor's degree in Marketing or related field; Master's preferred.
  • Strong understanding of Environmental Monitoring, Industrial Automation, and System Integration sectors.
  • Excellent communication and collaboration abilities within the industry context.
  • Strong SEO and SEM skills.
  • Familiarity with social media platforms and web user experience enhancement tailored to Environmental Monitoring and Industrial Automation.
  • Experience with industry-specific marketing tactics and platforms, including Google AdWords, Facebook ads, and relevant industry publications.

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