Bakery Category Strategist

3 days ago


Dindigul, Tamil Nadu, India beBeeinnovation Full time ₹ 10,80,672 - ₹ 21,21,344
About Us

We're a leading manufacturer and marketer of natural colours, flavours and savoury blends to food and beverage industries worldwide. Our team of experts understands prevailing and forthcoming food and beverage trends, providing innovative ingredient solutions that redefine sensory experiences for consumers.

Job Overview:

This role is accountable for developing and implementing comprehensive category strategies for the bakery segment aligning with business goals, focusing on growth, profitability, and market share expansion. The ideal candidate will oversee product assortment within the bakery category, ensuring a balanced mix of offerings that cater to consumer preferences.

  • Analyzing sales data helps understand current offerings to key customers
  • Understanding bakery category performance and metrics
  • Identifying gaps and untapped opportunities with strategic accounts
  • Assessing current market position and formulating a strategic growth plan for the bakery category
Pipeline Development:
  • Driving customer-led initiatives to improve pipeline and aid business growth
  • Reviewing and facilitating seamless execution of pipeline projects
Project Management:
  • Coordinating end-to-end with internal stakeholders for customer innovation days/meetings
  • Developing sales pitches and training the sales team for key account engagements
  • Understanding customers' future requirements and presenting them to internal stakeholders
Driving Innovation:
  • Identifying gaps and untapped opportunities in the product portfolio
  • Supporting R&D to develop future products meeting market demands
  • Collaborating with R&D to identify innovative products in the bakery category

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