Astrology Ecosystem Social Media Expert

1 day ago


Dindigul, Tamil Nadu, India beBeeSocial Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Lead the Digital Expansion Initiative

We seek an accomplished Social Media Strategist to spearhead growth, branding, and engagement across our online ecosystem. As a key team member, you will oversee social media P&L across all brands and develop 90-day growth roadmaps to achieve revenue goals, follower milestones, brand positioning, and campaign calendars.

  • Develop and execute comprehensive social media strategies to enhance brand visibility, community reach, and measurable revenue via Instagram, YouTube, X, and emerging platforms.
  • Create engaging campaigns and compelling storytelling hooks tied to astrology, spirituality, and cultural moments.
  • Design performance-driven funnels from social to landing pages to conversions.
  • Track core metrics: reach, engagement, CTR, conversions, CAC, ROAS, LTV from social channels.
  • Manage and mentor designers, editors, copywriters, influencers, and agencies.
  • Foster community ecosystems on WhatsApp, Telegram, and closed groups—turn followers into loyal customers.
  • Collaborate with Growth, Product, and Marketing teams to align social with revenue, brand, and employer branding.
Key Qualifications
  • 5-8 years of experience leading social media for high-growth consumer brands.
  • A proven track record of growing accounts 100k-1M+ or driving multi-crore revenue via social.
  • Strong understanding of paid + organic integration (ads, influencer collaborations, affiliate tie-ins).
  • Analytical and creative expertise: Google Analytics, GA4, Meta Suite, YouTube Studio, Ads + intuition for viral hooks.
  • Excellent storytelling, positioning, and community engagement skills.
  • Prior experience in team building and agency management.
  • Passion for spirituality/astrology or openness to immerse in the category.


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