Digital Marketing Specialist

1 day ago


Mumbai, Maharashtra, India Podar Education Network Full time

We are seeking a skilled Digital Marketing Specialist to join our team at Podar Education Network in Parel, Mumbai. This is an exciting opportunity for an individual with a passion for digital marketing to drive our online presence and achieve lead generation targets.

About the Role

  • Develop and execute digital marketing strategies across Meta/Google platforms to drive business growth and improve brand awareness.
  • Manage internal marketing efforts, social media vendor relationships, and collaborate with external agencies to ensure successful execution of digital marketing initiatives.
  • Oversee the implementation of SEO strategies to enhance organic search performance and improve website visibility.
  • Analyze campaign performance using Google Analytics and Meta Business Suite, providing regular reports and insights to optimize ROI.
  • Stay up-to-date with industry trends, algorithm changes, and best practices in paid media and SEO.

Key Requirements

  • Bachelor's degree in English, Communications, Marketing, or a related field.
  • 2 years of experience handling social media from the agency side, preferably with expertise in creating and managing paid ad campaigns on Google and Meta platforms.
  • Strong understanding of Google Analytics and Meta Business Suite, as well as excellent written and verbal communication skills.
  • Ability to work independently, manage multiple tasks, and provide regular updates on campaign performance.

Compensation Package

We offer a competitive salary range of ₹600,000 - ₹900,000 per annum, depending on experience and qualifications. The position also comes with opportunities for career growth, professional development, and a dynamic work environment.



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