Google Ads Fundraiser

4 days ago


Amrāvati, Maharashtra, India beBeeDigital Full time ₹ 5,00,000 - ₹ 10,00,000
Job Opportunity

We are seeking a seasoned Digital Marketing Specialist to spearhead our Google Ads campaigns and drive donations. The ideal candidate will have a proven track record in planning, executing, and optimizing Google Ads campaigns to maximize fundraising efforts.

Key Responsibilities:
  • Campaign Planning: Develop and execute comprehensive Google Ads strategies to drive donations and achieve monthly targets.
  • Keyword Research: Conduct thorough keyword research, audience targeting, and A/B testing to continuously improve campaign performance.
  • Performance Analysis: Monitor, analyze, and report on campaign metrics to inform growth strategies and optimize ad spend.
  • Collaboration: Work closely with creative and fundraising teams to align ads with campaign goals and donor psychology.
  • Industry Knowledge: Stay up-to-date on the latest digital marketing trends, Google Ads policies, and crowdfunding best practices.
Requirements:
  • Bachelor's degree in Marketing or a related field is preferred.
  • A minimum of 3 years of experience in crowdfunding and performance marketing in the Indian market.
  • Expertise in Google Ads (Search, Display, YouTube, Performance Max) and proficiency in conversion tracking, remarketing, and analytics tools.
Success Metrics:
  • Achieve and maintain an ROAS of 2+ across campaigns.
  • Consistently grow donation volumes and donor base.


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