Marketing Email Professional

5 days ago


Ellore, Andhra Pradesh, India beBeeEmailCampaign Full time ₹ 15,00,000 - ₹ 25,00,000
Email Campaign Specialist

This position supports the Martech team in managing and executing end-to-end email campaigns, leveraging platforms like Oracle Responsys, Oracle Unity, and Oracle Infinity IQ. Key responsibilities include campaign setup, data selection, rollout, and results tabulation.

The specialist will manage existing and new campaigns, customer targeting, and workflow set up on mentioned platforms. They will develop insights from complex data sets and communicate those internally and to clients.

  • Manage existing and new campaigns, customer targeting, and workflow set up on mentioned platforms.
  • Develop insights from complex data sets and communicate those internally and to clients.
  • Use SQL queries to define target audiences for different campaigns.
  • Optimize email campaigns across platforms and collaborate with the wider team for optimal allocation.
  • Compile performance reports, ensure data integrity, and provide actionable insights.

Requirements:

  • 4+ years of experience in designing and developing email campaigns using Oracle Responsys.
  • Hands-on experience with Oracle Unity CDP implementation for more than 2 customers.
  • Familiarity with business intelligence reports using Oracle Infinity IQ and dashboard reporting.
  • Experience with hyper-personalization and A/B testing campaigns using Oracle Infinity IQ.
  • Ability to write complex queries using advanced PL/SQL concepts and performance tuning.
  • High proficiency in Excel, specifically with Pivot Tables and data analysis.


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