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Head of Customer Journey Optimization
1 week ago
**About Us:**
TechConnexions - Startup Hiring Specialists is a leading residential solar energy company in India, revolutionizing how homeowners adopt sustainable energy. With a mission to make rooftop solar mainstream, we're a full-stack D2C brand designing, installing, and financing solar systems nationwide.
**Role Overview:**
We are seeking a strategic leader to optimize funnel conversion across marketing, pre-sales, and sales, ensuring Annual Operating Plan targets are met. This role demands expertise in offline B2C sales, inside sales, and digital lead generation, with a focus on cross-functional program execution and consumer insights.
**Key Responsibilities:**
- Drive funnel conversion from lead to handover, reducing loss rates.
- Lead cross-functional initiatives across marketing, sales, and operations.
- Enhance digital lead generation and offline-online customer acquisition strategies.
- Uncover consumer insights through research to boost funnel performance.
- Innovate engagement initiatives for brand trust and loyalty.
**Requirements:**
- 7-12 years of experience in growth marketing, sales enablement, or funnel optimization.
- Strong background in offline B2C sales, inside sales, and digital lead gen.
- Data-driven, consumer-obsessed, and thrives in fast-paced environments.
- Experience with CRM tools, funnel analytics, and consumer research.
**Why Work with Us?:
- Lead a high-impact role in a mission-driven, high-growth company.
- Shape the future of sustainable energy in India.
- Enjoy ownership and growth in a dynamic team.