B2B Content Strategist

1 day ago


Navi Mumbai, Maharashtra, India Pixelo Digital Full time

About Pixelo Digital

We are a new-age B2B demand generation and product company that specializes in accelerating sales for our clients through innovative marketing strategies. Our team's expertise lies in growth marketing and go-to-market capabilities.

We deliver exceptional results customized to meet the individual needs of each client. We take pride in staying ahead of industry trends.

Location: Navi Mumbai, Maharashtra

B2B Content Specialist Job Description

Job Summary:

We are seeking a highly skilled B2B Content Specialist to join our team. The successful candidate will be responsible for creating high-quality, engaging, and informative content tailored for B2B audiences.

The ideal candidate will have a strong command of English with impeccable grammar and writing skills. A bachelor's degree in English, Marketing, Communications, Journalism, or a related field is required. 2-3 years of professional experience in B2B content writing is also necessary.

Key Responsibilities:

  1. Develop high-quality, engaging, and informative content tailored for B2B audiences, including blogs, whitepapers, case studies, eBooks, website copy, and email campaigns.
  2. Conduct in-depth research on industry trends, target audiences, and competitor strategies to produce relevant and impactful content.
  3. Incorporate SEO best practices to improve organic visibility and ranking of content across search engines.
  4. Work closely with the marketing, design, and product teams to align content with overall marketing strategies and business goals.
  5. Evaluate content performance metrics and refine strategies to improve engagement and conversion rates.

Required Skills & Qualifications:

  • Bachelor's degree in English, Marketing, Communications, Journalism, or a related field.
  • 2-3 years of professional experience in B2B content writing.
  • Strong command of English with impeccable grammar and writing skills.
  • Basic understanding of SEO principles and keyword research tools.
  • Ability to adapt writing style for different industries and target audiences.

Salary Information:

Estimated salary for this position is ₹8,00,000 - ₹10,00,000 per annum, depending on qualifications and experience. This figure is based on the location of Navi Mumbai, Maharashtra, and the requirements of the job.



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