Digital Optimization Strategist

1 week ago

Mumbai, Maharashtra, India beBeeSEOSpecialist Full time ₹ 8,00,000 - ₹ 12,00,000
SEO Expert Position

We are seeking a seasoned SEO Specialist to drive our online presence forward.

This role involves conducting thorough keyword research to inform content strategy and boost target audience traffic. It also requires implementing on-page SEO strategies, developing link-building tactics, and collaborating with the content team to create high-quality, SEO-optimized content for blogs, landing pages, and product descriptions.

  • Key Responsibilities:
    • Conduct in-depth keyword research to guide content creation and enhance website visibility.
    • Implement on-page optimization techniques such as meta tags, header tags, URL structures, internal linking, and content alignment with search intent.
    • Develop and execute link-building strategies including outreach, guest posting, social bookmarking, and backlink analysis.
    • Collaborate with the content team to create engaging, SEO-friendly content for various platforms.
    • Monitor, analyze, and report on website performance using Google Analytics and other SEO tools.
    • Identify and address SEO issues like crawl errors, site speed, mobile optimization, and broken links.
    • Ensure adherence to SEO best practices across all digital content and marketing efforts.

Requirements:

  • A minimum of 2-3 years of experience in SEO, with expertise in on-page optimization and link-building techniques.
  • Proficiency in SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Moz.
  • Strong understanding of SEO ranking factors, search engine algorithms, and technical SEO best practices.
  • Familiarity with WordPress is a plus.
  • An analytical mindset with excellent attention to detail and ability to interpret data insights.
  • Excellent communication and collaboration skills.

Preferred Qualifications:

  • Bachelor's degree in Marketing, Digital Media, or related field.
  • Experience with local SEO would be beneficial.

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