Digital Marketing Strategist

4 days ago


Mumbai, Maharashtra, India beBeeStrategist Full time ₹ 15,00,000 - ₹ 25,00,000

Job Title: Digital Marketing Strategist

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About the Job:

We are seeking a highly skilled Digital Marketing Strategist to join our team. The ideal candidate will have extensive knowledge of digital marketing strategies, with a proven track record in driving results for enterprise-level businesses.

The successful candidate will be responsible for developing and executing comprehensive digital marketing campaigns that align with business goals, particularly in the areas of search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and content marketing.

Responsibilities:

  • Develop and implement digital marketing strategies that drive traffic, engagement, and conversions
  • Conduct market research and competitor analysis to stay ahead of industry trends
  • Manage and optimize digital marketing campaigns across multiple channels, including SEO, PPC, social media, and content marketing
  • Analyze campaign performance using data from Google Analytics and other tools, identifying opportunities for growth and improvement
  • Collaborate with cross-functional teams, including creative, development, and sales, to ensure seamless execution of digital marketing initiatives
  • Stay up-to-date with the latest digital marketing trends, best practices, and platform updates

Requirements:

  • 4+ years of experience in digital marketing, with a focus on SEO, PPC, social media, and content marketing
  • Proven track record of driving results through digital marketing campaigns
  • Extensive knowledge of Google Analytics and other digital marketing analytics tools
  • Strong understanding of search engine algorithms and how to optimize for them
  • Excellent communication and project management skills
  • Ability to work independently and as part of a team

Bonus Points:

  • Experience with A/B testing and experimentation
  • Knowledge of artificial intelligence and machine learning applications in digital marketing
  • Familiarity with data visualization tools like Tableau or Power BI


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