Marketing Strategy Lead

2 weeks ago


Bengaluru, Karnataka, India beBeeLeadership Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

Key Job Summary

We are seeking a seasoned professional to lead our marketing efforts in the India and South-East Asia Region.

About the Position

The ideal candidate will have around 12-15 years of experience in brand building, product marketing, systems selling, and development of integrated multi-discipline marketing communications programs.

About Your Responsibilities

As a member of the Global Customer Experience team, you will report to the Global Director Customer Experience. Key responsibilities include:

  • Developing comprehensive marketing strategies aligned with business goals
  • Conducting market analysis to identify trends, opportunities, and competitive threats
  • Working with sales to create segment and channel strategies

Desired Skills and Qualifications

The successful candidate will have:

  • Strong understanding of products, market dynamics, customer behavior, and competitor activity
  • Proficiency in digital marketing tools and platforms
  • Ability to analyze data and derive actionable insights

Requirements

To be considered for this role, applicants should have an MBA (preferred) and relevant work experience in a similar field.



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