Senior Marketing Director
4 weeks ago
The AVP Marketing (Corporate) will be responsible for developing and executing marketing strategies tailored to our corporate clients. With a focus on SaaS-based solutions, this role will work to enhance our market share in the B2B travel segment, driving growth through innovative marketing campaigns and strategic partnerships.
Key Responsibilities:- Strategic Planning: Develop and implement comprehensive marketing strategies aimed at corporate clients, focusing on SaaS travel solutions. Lead the development of marketing plans, including demand generation, lead nurturing, and customer retention strategies.
- Campaign Management: Design and manage multi-channel marketing campaigns that target corporate clients, including digital marketing, content marketing, email marketing, and events. Optimize campaigns for maximum ROI using data-driven insights to refine targeting and messaging.
- Brand Positioning & Messaging: Ensure consistent and compelling brand messaging across all corporate marketing materials. Develop and refine the value proposition for corporate travel solutions, highlighting the benefits of our SaaS offerings.
- Partnerships & Alliances: Identify and establish strategic partnerships with SaaS providers, travel technology platforms, and corporate clients to enhance service offerings. Manage relationships with key stakeholders, ensuring collaboration and mutual benefit in marketing initiatives.
- Performance Monitoring & Reporting: Track and analyze the performance of corporate marketing initiatives using key metrics to assess effectiveness and drive continuous improvement.
- MBA from a Tier 1 college.
- 8-10 years of experience in marketing, with a strong focus on SaaS and B2B marketing.
- Proven track record in developing and executing successful marketing strategies for corporate clients.
- Experience in the travel industry or related sectors is highly desirable.
Breezy Talent is a forward-thinking company that values innovation and growth. As a member of our team, you will have the opportunity to play a key role in revitalizing a global brand with a rich history. You will be part of a dynamic and fast-paced environment, where you can lead and develop a team of talented marketing professionals.
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Delhi, Delhi, India socialmojo Full timeJob Title: Senior Marketing DirectorThe Senior Marketing Director will be responsible for developing and executing marketing strategies tailored to our corporate clients. With a focus on SaaS-based solutions, this role will work to enhance our market share in the B2B travel segment, driving growth through innovative marketing campaigns and strategic...
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