Senior Sales Director
2 weeks ago
About the Role:
The Senior Sales Director - Trade Marketing will lead the development and implementation of strategic plans to drive sales growth through effective trade marketing initiatives. This includes managing and optimizing trade spend budgets, analyzing market trends, and collaborating with cross-functional teams to ensure alignment with business objectives.
Key Responsibilities:
- Develop and execute Go-to-Market (GTM) strategies to drive sales growth and market share.
- Manage trade spend budgets and optimize ROI on marketing initiatives.
- Collaborate with cross-functional teams to ensure alignment with business objectives and drive sales growth.
- Lead market analysis and trend identification to inform trade marketing strategies.
- Develop and maintain relationships with key customers and partners to drive business growth.
About You:
- Total 8- 10 years of experience in sales and trade marketing, with at least 3-4 years in a leadership role.
- Proven track record of driving sales growth and market share through effective trade marketing initiatives.
- Excellent analytical and communication skills, with ability to collaborate with cross-functional teams.
- Experience in managing trade spend budgets and optimizing ROI on marketing initiatives.
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