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Data Driven Decision Maker
2 weeks ago
Job Summary:
">As an analytics manager, you will be responsible for leading a team of analysts and working closely with cross-functional teams to design, implement, and optimize advanced analytics solutions. Your primary goal will be to drive data-driven strategies and decision-making processes within the organization.
">Key Responsibilities:
">- ">
- Team Leadership & Development:">
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- Lead and mentor a team of analysts, fostering a culture of collaboration, innovation, and excellence.">
- Provide training and guidance on analytics best practices, tools, and methodologies.">
- Ensure alignment of team goals with organizational objectives.">
- Strategic Analytics Planning:">
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- Collaborate with stakeholders to understand business objectives and design data-driven solutions.">
- Translate complex business problems into actionable analytical frameworks.">
- Advanced Marketing Analytics & Modeling:">
- ">
- Develop and oversee the implementation of predictive models, machine learning algorithms, and statistical analyses to solve business problems.">
- Champion advanced analytics use cases, such as Market Mix Modeling (MMM), uplift modeling, incrementality studies, customer segmentation, lifetime value modeling, and real-time optimization.">
- Ensure robust model evaluation, validation, and deployment processes.">
Required Skills and Qualifications:
">- ">
- Technical Expertise:">
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- Advanced proficiency in Python, SQL, and Statistical techniques.">
- Strong experience with machine learning techniques and frameworks (e.g., TensorFlow, Scikit-learn).">
- Expertise in data visualization tools (Power BI, Tableau).">
- Proficient in leveraging AI tools to enhance efficiency across analytics workflows and day-to-day deliverables.">
- Experience with cloud platforms like GCP (BigQuery).">
- Familiarity with data engineering practices and tools (e.g., Airflow, Snowflake) is an advantage.">
- Leadership & Collaboration:">
- ">
- Exceptional leadership skills with the ability to inspire and motivate teams.">
- Strong interpersonal skills to build effective relationships with stakeholders and clients.">
- Ability to manage multiple projects in a fast-paced, agile environment.">
- Strategic Thinking:">
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- Deep understanding of marketing analytics concepts like marketing mix modeling, media budget allocation and campaign optimization.">
- Ability to think critically and solve complex business problems with data-driven solutions.">
- Communication:">
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- Excellent written and verbal communication skills with the ability to present complex data insights to non-technical audiences.">
- Experience in preparing executive-level reports and presentations.">