Senior Customer Development Professional

3 days ago

Coimbatore, Tamil Nadu, India Colgate-Palmolive Company Full time
Job Title:

Sr. Customer Development Executive

Job Summary:

We are seeking an experienced Sr. Customer Development Executive to join our team. The ideal candidate will have a strong background in customer development, trade management, and sales strategy.

Key Responsibilities:

  • Distribution Management:
  • Identify new markets/accounts and bring them under direct coverage on a regular basis.
  • Ensure addition of specialty wholesalers.
  • Ensure stores in route list are classified according to the accurate RE.
  • Ensure that SSM efforts are advised to reduce number of non-purchasers.
  • Ensure optimum usage of activations to drive sales.

  • In-store management:
  • Prioritize accounts for maximum impact through visibilities (ensure coverage of top 2 outlets in every route).

  • Market Updates:
  • Secure and draw insights from any competitive information available in public domain regarding:
    • New products.
    • Activities.
    • Schemes.
    • Any other developments.

  • Data based working and communication:
  • Use data to drive overall business performance.
  • Setting objectives for market visits.
  • Reviewing sales associates and PSR performance against plan.
  • Reviewing stockiest performance against plan.

  • Developing and training:
  • Train and develop sales associates through required mode of training (e.g. new products, toothbrush assortment, focus on medical stores i.e. PASSION understanding).
  • Mentor and empower sales associates to perform well by ensuring that CP benefits are availed by SSMs.
  • Acknowledge any issues faced by sales associates in the field and provide support to resolve it.

  • Meetings:
  • Conduct effective monthly and weekly sales associates meetings.

  • Reporting:
  • Compile reports and information as per requirements communicated by AM.

  • Relationship Building:
  • Maintain trust and understanding in working with stockiest and trade in general, especially partner with key wholesalers to drive business.
  • Share success stories and Communicate program to build off-takes.
  • Mutually work towards category growth.
  • Resolve issues, etc.

Requirements:

  • 2 plus years of work experience in FMCG Companies.

Professional Qualifications & Training:

  • Essential: Post Graduate in Business Administration.

Equal Opportunity Employer:
Colgate-Palmolive Company is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.

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