Digital Sales Growth Specialist

2 weeks ago

Mumbai, Maharashtra, India beBeeEcommerce Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Ecommerce Manager Position Overview

As a results-driven ecommerce professional, you will be responsible for overseeing our digital sales growth and marketing strategy across both our direct-to-consumer website and third-party marketplaces. This role involves ownership of operational execution, platform optimization, and driving growth through Amazon Advertising (PPC), keyword optimization, and brand storefront enhancements.

Key Responsibilities:
  • Develop and execute a comprehensive ecommerce strategy for our D2C website and Amazon channel(s)
  • Manage all Amazon operations, including Seller Central / Vendor Central, product listings, A+ content, FBA/FBM logistics, pricing, and promotions
  • Drive growth through Amazon Advertising (PPC), keyword optimization, and brand storefront enhancements
  • Monitor and optimize performance metrics (BSR, CTR, CVR, ACOS, ROAS) on Amazon
  • Ensure product content, reviews, and listings comply with Amazon policies and are optimized for SEO
  • Collaborate with internal teams (marketing, creative, supply chain) to coordinate campaigns and product launches
  • Analyze customer behavior and sales data to inform decisions and identify growth opportunities
  • Handle Amazon case management, troubleshooting, and compliance issues

Requirements:
  • Bachelor's degree in Marketing, Business, or related field (MBA is a plus)
  • 8+ years of experience in ecommerce with a strong focus on Amazon channel management
  • Proven success managing Amazon Seller and/or Vendor accounts and navigating Amazon Advertising
  • Experience with ecommerce platforms such as Shopify, Magento, or BigCommerce
  • Strong analytical skills and familiarity with Amazon tools
  • Excellent communication, organization, and project management skills
  • Knowledge of SEO, PPC, A/B testing, and conversion rate optimization
  • Experience in managing global Amazon marketplaces (e.g., Amazon USA)
  • Familiarity with DSP, AMS, and advanced advertising strategies

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