Promote Our Food Brand

6 days ago

Ajmer, Rajasthan, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 15,00,000
Marketing Role Overview

Dil Brands operates virtual brands in India, focusing on daily meal requirements. We are seeking a Marketing Executive to support our food brand's marketing efforts.

The ideal candidate will drive planning, project management, and execution for campaigns across digital and offline channels, increasing awareness, customer engagement, and sales.

Key Responsibilities:
  • Execution efficiency and a 'will-get-it-done' attitude
  • Create and execute marketing campaigns promoting food products across various platforms.
  • Assist with photo shoot and video shoots as needed for campaigns.
  • Work closely with business teams to develop promotional strategies and product positioning.
  • Agency identification and vendor management to ensure seamless campaign execution.
  • Coordinate in-store promotions, tastings, food festivals, and trade events.
  • Monitor and analyze campaign performance using tools like Google Analytics, Meta Insights.
  • Engage with food bloggers, influencers, and content creators to boost product reach.
  • Conduct market research to identify trends, pricing strategies, and consumer preferences.
Requirements:
  • Bachelor's degree in Marketing, Business, Food Technology, or a related field.
  • 6-12 months of experience in marketing, preferably in the food, FMCG, events, startup ecosystem.
  • Familiarity with digital and offline marketing tools (Instagram, Facebook, Google Ads, Zomato/Swiggy dashboards).
  • Excellent execution, timeline management, and communication skills.
  • A creative mindset with an understanding of current food trends.
  • Ability to multitask and work in a fast-paced environment.

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