Experienced Digital Marketing Specialist
1 week ago
We are seeking an experienced Google Ads specialist to manage and optimize our paid search campaigns on a freelance basis.
About the Role:
- Develop and execute comprehensive Google Ads strategies across Search, Display, and Video campaigns to drive business growth.
- Create, optimize, and manage Google Ads campaigns with a focus on ROI and performance metrics to maximize campaign efficiency.
- Conduct keyword research and implement effective bidding strategies to improve ad visibility and click-through rates.
- Write compelling ad copy and create responsive search ads that resonate with our target audience.
- Perform A/B testing to optimize campaign performance and stay ahead of industry trends.
- Set up and maintain conversion tracking to measure campaign success and inform future optimizations.
- Monitor campaign budgets and adjust bids to maximize ROI and ensure campaign profitability.
- Analyze campaign data and provide regular performance reports to stakeholders.
- Stay current with Google Ads best practices and new features to remain competitive in the market.
Requirements:
- 3+ years of hands-on experience managing Google Ads campaigns with proven results.
- Google Ads certification demonstrating expertise in campaign management and optimization.
- Strong analytical skills and experience with Google Analytics to measure campaign effectiveness.
- Experience with conversion tracking and tag implementation to accurately measure campaign success.
- Excellent understanding of keyword research and match types to develop effective ad strategies.
- Proven track record of achieving ROI targets and driving business growth.
- Strong communication and reporting skills to effectively collaborate with stakeholders.
- Experience with A/B testing and optimization techniques to continuously improve campaign performance.
What We Offer:
- A competitive salary of $80,000 - $100,000 per year based on experience.
- The opportunity to work with a dynamic team and contribute to the growth of GoodSpace AI.
- A collaborative and supportive work environment that fosters innovation and creativity.
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