Experienced Digital Marketing Specialist

1 week ago


India GoodSpace AI Full time
Job Summary

We are seeking an experienced Google Ads specialist to manage and optimize our paid search campaigns on a freelance basis.

About the Role:

  • Develop and execute comprehensive Google Ads strategies across Search, Display, and Video campaigns to drive business growth.
  • Create, optimize, and manage Google Ads campaigns with a focus on ROI and performance metrics to maximize campaign efficiency.
  • Conduct keyword research and implement effective bidding strategies to improve ad visibility and click-through rates.
  • Write compelling ad copy and create responsive search ads that resonate with our target audience.
  • Perform A/B testing to optimize campaign performance and stay ahead of industry trends.
  • Set up and maintain conversion tracking to measure campaign success and inform future optimizations.
  • Monitor campaign budgets and adjust bids to maximize ROI and ensure campaign profitability.
  • Analyze campaign data and provide regular performance reports to stakeholders.
  • Stay current with Google Ads best practices and new features to remain competitive in the market.

Requirements:

  • 3+ years of hands-on experience managing Google Ads campaigns with proven results.
  • Google Ads certification demonstrating expertise in campaign management and optimization.
  • Strong analytical skills and experience with Google Analytics to measure campaign effectiveness.
  • Experience with conversion tracking and tag implementation to accurately measure campaign success.
  • Excellent understanding of keyword research and match types to develop effective ad strategies.
  • Proven track record of achieving ROI targets and driving business growth.
  • Strong communication and reporting skills to effectively collaborate with stakeholders.
  • Experience with A/B testing and optimization techniques to continuously improve campaign performance.

What We Offer:

  • A competitive salary of $80,000 - $100,000 per year based on experience.
  • The opportunity to work with a dynamic team and contribute to the growth of GoodSpace AI.
  • A collaborative and supportive work environment that fosters innovation and creativity.


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