
Strategic Brand Development Executive
2 weeks ago
Bigbrandtheory is seeking a seasoned business leader to spearhead its branding efforts. With 20+ years of legacy and marquee clients across industries, the company is poised for growth.
This role is not about traditional sales – it's about concept selling, brand storytelling, and creating trust in boardrooms.
The New Business Lead will identify and acquire new clients by targeting CXOs, CMOs, and founders across sectors like BFSI, real estate, technology, and consumer.
Key responsibilities include diagnosing problems, framing bigbrandtheory as the right solution partner, and crafting compelling narratives that connect branding to measurable growth outcomes.
The person will also anchor pitches and proposals with our strategy and creative teams, and take ownership of converting them into live engagements.
Required Skills & Qualifications">- 6-10 years of experience in business development for branding, advertising, consulting, or creative industries.
- Strong communication, storytelling, and CXO engagement skills.
- Ability to sell ideas and concepts rather than pre-packaged services.
Success in this role will be measured by building a target list of 50 to 100 prospects, setting up discovery conversations, sharpening the pitch with leadership, and converting at least two to three new accounts into live projects.
Benefits">By the end of the first quarter, the person should be consistently opening high-quality conversations with CXO-level prospects and delivering on agreed revenue targets.
Other Opportunities">The ideal candidate must have already proven success in acquiring new logos rather than only farming existing accounts.
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