Luxury Brand Partnerships Strategist

22 hours ago


Mumbai, Maharashtra, India Aditya Birla Fashion and Retail Ltd. Full time

At Aditya Birla Fashion and Retail Ltd., we are seeking a talented Luxury Brand Partnerships Strategist to join our team. As a key member of our luxury department, you will play a crucial role in building and nurturing relationships with high-end brands that cater to Ultra High Net Worth Individuals (UHNI).

The ideal candidate will possess a deep understanding of the luxury market, strong networking skills, and the ability to deliver high-impact partnerships that drive revenue growth and enhance the customer experience.

Key Responsibilities
  • Partnership Development:
    • Identify and establish relationships with luxury brands and exclusive service providers that cater to UHNI clientele.
    • Negotiate and structure strategic partnerships that align with the department store's business objectives and enhance brand positioning.
    • Collaborate with internal teams to create bespoke offerings, events, and services that attract UHNI customers.
    • Identify and target potential third-party service providers that align with the luxury brand's values and service standards.
  • Brand Strategy & Market Insights:
    • Conduct in-depth research on emerging trends, key players, and market dynamics in the UHNI sector.
    • Advise senior leadership on the potential for collaboration with brands that appeal to UHNI customers.
    • Develop and execute tailored strategies to increase the brand's appeal to UHNI shoppers, enhancing exclusivity and luxury perception.
  • Cross-functional Collaboration:
    • Work closely with the marketing, sales, and customer experience teams to ensure seamless execution of partnership initiatives.
    • Coordinate with the events and PR teams to organize private events, product launches, and high-end customer experiences that appeal to UHNI clients.
  • Client Relationship Management:
    • Develop and manage long-term relationships with UHNI clients, ensuring their needs are met through curated partnerships.
    • Monitor and assess the effectiveness of partnerships in terms of customer engagement, sales impact, and brand enhancement.
  • Revenue Growth & Brand Loyalty:
    • Identify and seize opportunities to generate revenue through exclusive offerings, co-branded events, or personalized services.
    • Measure ROI on partnerships, adjusting strategies to optimize revenue and customer loyalty.
  • Reporting and Analysis:
    • Prepare and present regular performance reports to senior management.
    • Track KPIs, sales growth, and brand perception shifts as a result of partnership initiatives.


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