Strategic Communications Director for Invengene Limited

2 weeks ago

Mumbai, Maharashtra, India Invengene Limited Full time

About Us:

Invengene Limited is a pioneering pharmaceutical B2B company dedicated to revolutionizing the healthcare industry. With a strong focus on providing comprehensive solutions for injectables, we have established ourselves as a trusted partner for pharmaceutical companies worldwide.

We pride ourselves on our commitment to scientific excellence and industry-leading research. Our state-of-the-art Injectable manufacturing sites are accredited by prominent regulatory agencies, including the US FDA, UK MHRA, EU GMP, ANVISA, WHO GMP, and more.

Job Purpose:

We are seeking an experienced and dynamic Strategic Communications Director to lead and manage our communication strategies and initiatives. The ideal candidate will have over 5 years of experience in public relations, social media management, employer branding, and both external and internal business communication, preferably within the pharmacy or healthcare sector.

The Strategic Communications Director will be responsible for developing and executing PR strategies to enhance the organization's reputation and visibility. This includes building and maintaining strong relationships with media representatives, industry influencers, and stakeholders.

Key Responsibilities:

Public Relations:

  • Develop and execute PR strategies to enhance the organization's reputation and visibility
  • Build and maintain strong relationships with media representatives, industry influencers, and stakeholders
  • Coordinate press releases, media briefings, and interviews; manage crisis communication when necessary
  • Monitor media coverage and industry trends, providing analysis and recommendations to senior management

Social Media Management:

  • Oversee the creation and execution of social media strategies across all platforms (e.g., LinkedIn, Twitter, Facebook, Instagram)
  • Develop engaging content that aligns with the organization's brand voice and objectives
  • Track social media performance using analytics tools; generate reports and insights to optimize strategy
  • Manage social media advertising campaigns and collaborations

External Business Communication:

  • Craft and disseminate key messages, presentations, and other communication materials for external stakeholders
  • Represent the organization at industry events, conferences, and forums
  • Ensure consistency in messaging and branding across all external communication channels

Internal Business Communication:

  • Develop and manage internal communication strategies to keep employees informed and engaged
  • Create and distribute internal newsletters, announcements, and updates
  • Facilitate effective communication between management and staff, fostering a positive workplace environment

Employer Branding:

  • Design and implement strategies to enhance the organization's employer brand and attract top talent
  • Develop compelling content for recruitment materials, career sites, and employee engagement initiatives
  • Collaborate with HR and recruitment teams to promote the company culture and employee value proposition

Requirements:

  • Bachelor's degree in communications, Public Relations, Marketing, Journalism, or a related field. Master's degree or relevant certifications are a plus.
  • Minimum of 5 years of experience in corporate communications, public relations, or a related field, with a strong focus on social media management and employer branding.
  • Proven track record of successfully managing PR campaigns, social media strategies, and internal/external communication.
  • Excellent written and verbal communication skills, with the ability to craft clear and compelling messages.
  • Strong interpersonal skills and the ability to build relationships with media, stakeholders, and employees.
  • Proficiency in social media platforms, analytics tools, and content management systems.

Salary: ₹25 lakhs - ₹30 lakhs per annum depending on experience and qualifications.

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