Strategic Communications Director
16 hours ago
About Invengene Limited:
We are a pharmaceutical B2B company dedicated to transforming the healthcare industry. Our mission is to provide comprehensive solutions for injectables, serving as a trusted partner for our clients' pharmaceutical needs.
Our commitment extends from cutting-edge Research and Development to seamless commercialization, ensuring our partners enjoy a competitive edge in both regulated and emerging markets. At the heart of our innovation lies our R&D centre, strategically located in Thane, India, accredited by the Department of Scientific and Industrial Research Technology, under the Ministry of Science and Technology of the Government of India.
This recognition underscores our dedication to scientific excellence and industry-leading research. All our products are manufactured in state-of-the-art Injectable manufacturing sites, which have earned accreditation from prominent regulatory agencies such as US FDA, UK MHRA, EU GMP, ANVISA, WHO GMP, and more.
**Job Purpose:**
We are seeking an experienced and dynamic Strategic Communications Director to lead and manage our communication strategies and initiatives. The ideal candidate will have over 5 years of experience in public relations, social media management, employer branding, and both external and internal business communication, preferably within the pharmacy or healthcare sector.
**Key Responsibilities:**
* Develop and execute PR strategies to enhance the organization's reputation and visibility.
* Build and maintain strong relationships with media representatives, industry influencers, and stakeholders.
* Coordinate press releases, media briefings, and interviews; manage crisis communication when necessary.
* Monitor media coverage and industry trends, providing analysis and recommendations to senior management.
* Oversee the creation and execution of social media strategies across all platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
* Develop engaging content that aligns with the organization's brand voice and objectives.
* Track social media performance using analytics tools; generate reports and insights to optimize strategy.
* Manage social media advertising campaigns and collaborations.
* Craft and disseminate key messages, presentations, and other communication materials for external stakeholders.
* Represent the organization at industry events, conferences, and forums.
* Ensure consistency in messaging and branding across all external communication channels.
* Develop and manage internal communication strategies to keep employees informed and engaged.
* Create and distribute internal newsletters, announcements, and updates.
* Facilitate effective communication between management and staff, fostering a positive workplace environment.
* Design and implement strategies to enhance the organization's employer brand and attract top talent.
* Develop compelling content for recruitment materials, career sites, and employee engagement initiatives.
* Collaborate with HR and recruitment teams to promote the company culture and employee value proposition.
* Collaborate with senior leadership to develop and execute communication plans aligned with organizational goals.
* Manage budgets related to communication activities and campaigns.
* Analyze communication effectiveness and adjust strategies as needed to meet objectives.
**Requirements and Qualifications:**
* Bachelor's degree in communications, Public Relations, Marketing, Journalism, or a related field. Master's degree or relevant certifications are a plus.
* Minimum of 5 years of experience in corporate communications, public relations, or a related field, with a strong focus on social media management and employer branding.
* Proven track record of successfully managing PR campaigns, social media strategies, and internal/external communication.
* Excellent written and verbal communication skills, with the ability to craft clear and compelling messages.
* Strong interpersonal skills and the ability to build relationships with media, stakeholders, and employees.
* Proficiency in social media platforms, analytics tools, and content management systems.
**Salary:** ₹1,200,000 - ₹1,800,000 per annum based on qualifications and experience.
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